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About Home Towne Automation

Born in a small town. Built for every local business.

Home Towne Automation started in Syracuse, New York, building marketing systems for the businesses in its own backyard — and grew into a firm that gives local businesses everywhere the same machine the national franchises run on.

Newell Field, founder of Home Towne Automation
Newell Field
Founder · Home Towne Automation
Meet the founder

Why this firm exists.

It started with a simple observation: the local businesses that keep towns running are losing work they should never lose. Some of it leaks away — a missed call, a slow follow-up. But more and more of it is being taken: bids, contracts, and customers going to national firms with the budget to hand an ad agency thousands of dollars a month and drown out every local competitor.

Home Towne Automation exists to level that playing field. We put the same AI, sales automation, and follow-up systems the big firms run behind the one thing national companies can't buy — real local relationships — at a tenth of the price.

Home Towne Automation is founder-led by design. The systems are standardized, the platform is enterprise-grade, and the person accountable for your results helped build every module the firm delivers — not an account manager three layers removed.

The name is the point. Every business we build for is somebody's home-town business. That's who we work for.

Enterprise automation. Hometown relationship.

How we work

Built for the way local businesses actually run.

01

Done-For-You, Not Do-It-Yourself

You run the business; we run the system. Website, automations, follow-up — set up and maintained without you learning software between jobs.

02

You Own Your Data

Your contacts, reviews, and number are yours. No long-term lock-in. If you ever leave, you take your customer list with you.

03

Direct Access, No Runaround

No ticket queues, no layers of account managers. You get a direct line to the desk where your system was built — and straight answers when you call.

04

Plain Language, Measurable Results

No "omnichannel synergy." Just: more of the right calls answered, more jobs booked, more reviews earned.

Where we work

Rooted in Central New York. Working everywhere.

We're rooted in Central New York, and everything we build is delivered remotely — so we work with local businesses in any town, in any industry. If your customers are local, the playbook works. Our zip code just explains the name.

Restaurants · Shops · Practices · Home Services · Trades · Gyms · Local Brands Of Every Kind

Free strategy call

Want to see what this would do for your business?

A 20-minute call. We'll map where you're losing jobs and show you exactly what the system would do. No pressure, no jargon.

Call or text 315-753-5375 · Syracuse, NY